This is for beginner and aspiring online coaches who are READY to learn the strategy, support, and mindset shifts they need to build a business they love and truly change lives.
Uncovering your WHY
Finding your ideal client
Establishing your brand/who you are as a coach
Host website, email, LLC, etc.
What is your first program going to be?
The different types of offers - 1:1 Coaching, Group, Masterclass, Passive Course.
Building a product suite
Attraction Marketing
Heart led sales
Positioning yourself as the expert on social
Email list
How to price your programs
Reverse Engineering your 5k month
How to OWN your pricing
Sell with CONFIDENCE
Warming up your audience
Get Confident AF with your offer
What is launching?
Launch strategy
Mindset Matters
Messy Action
Ditch The Perfection
Overcoming Mindset Blocks
I started fitness coaching about 9 years ago. Fitness had truly changed my life, and I knew that I wanted to help other women do the same. I worked as an in person trainer for years, balancing other sales jobs to make enough money.
Then 4 years ago, I started using social media to attract clients and had created enough income to say "screw it!", quit my other job, and REALLY focus on this as my career.
In 2019 I had my beautiful daughter, Camila, and I wanted to be home with her more. So I started to offer online coaching.
I realized how much impact I could make with my clients online. I could help with workouts, nutrition, support AND mindset so they could truly be successful.
Fast forward to 2020 when I decided to say "screw it!" again and completely shift to online coaching only.
In 2020 I had this big moment when it truly hit my how powerful online coaching was. Not only for my clients, but for my family and I.
I was able to be home full time with my daughter, invest in myself and my business monthly, pay of 20k in debt, invest 5 figures in a coach, and TRULY CHANGE LIVES.
That is when The Boss Lady Blueprint was born. I decided that I needed to help other women do the same.
So now it is your turn. It is your turn to say "screw it!" and take the scary leap of faith so you can change your client's live and YOURS.
"What's the investment?"
The investment for The Boss Lady Blueprint depends on which payment plan you choose. We have multiple payment plans, and will go over all of the investment options once your application has been approved!
“How soon can I make my investment back?”
This depends on how much you show up for yourself in this group. But here's what I WILL tell you. The industry-standard for online health and fitness coaching is $250-$500/month, with clients signing on for a minimum of 3 months (which I am going to show you how to build and sell CONFIDENTLY). All you need to do is sign 1-2 clients to make your investment back and make a profit! This is 100% doable when you show up and do the work!
“I think I want to try it on my own for now, when will you run this again?”
The Boss Lady Blueprint will run 2x a year so there will be another chance, but the investment will never be this low again. And ask yourself, will you really feel MORE ready 4 months from now than you do now?
You can 100% piece together free information to make progress on your own. But it is going to take MUCH longer to get you where you want to be and I DON’T want you to give up. By joining The Boss Lady Blueprint you'll have the strategy, mindset AND support system you need to get farther in 3 months than you ever have before.
“I'm a busy lady, what’s the time commitment?”
We will have 1 live 60-90min group coaching call ever other week. If you miss the live, you can watch the replay on your own time. The group chat is open 24/7 Mon-Fri so you can ask questions on your time. As a mom and business owner, I get being busy. So I make this program flexible to apply and work into your schedule.
“When do we start?”
You will get instant access to your account, and your welcome module will be open March 1st. This will help you learn your account, get your intake form submitted, and schedule your 1:1 call. Module 1 will open Sunday March 14th, and we officially start March 15th! Woohoo!
“Do you offer refunds?”
Our refund policy is the exact same for all of our programs (and what I recommend for you as a business owner as well), there are none. It is our job as coaches to hold our students accountable and help them really get the most out of the program. This program teaches methods and strategy that WORKS, so chances are you won't need to even worry about this.
“Will I be working directly with you, Hailey?”
Heck yes grilfrann!! All of your live group coaching calls will be run by me, I will be giving feedback on homework items, and I will be active DAILY in our group chat for support. You will be seeing a lot of me, get ready! lol
That this is important to you.
You're called to this program, because you KNOW it can help you.
You're scared AF to take the leap of faith to invest in yourself.
Guess what babe? You're not alone. I remember my first investment into myself. I was TERRIFIED.
What if I fail? What if I don't make my money back? What if this isn't where I am meant to be? I did it anyway, because I knew deep down that was exactly what I needed.
Once I made that first investment and saw the VALUE of coaching and learning from people who have already been there + how much faster I reached my goals, I started investing in myself monthly.
And last year I made my first 5 figure investment with CONFIDENCE into myself and my coach, because I knew that it was going to pay me back a million times over.
Yes, it is scary - but it is WORTH IT. It is your turn now. Your turn to be successful and reach your goals and to truly change all of the lives you know that you can.